
Scented Notes
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While the distinction might seem subtle, understanding the difference between taste and flavor is akin to grasping the nuance between notes and a melody. Our tongues, adept as they are, decode various chemical compounds, giving us the basic sensations of sweet, salty, sour, bitter, and umami. But flavor? That's where the concert begins.Read now
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Upcoming Event: When the Flavor Fades: Culinary Professionals on Smell and Taste Loss
For culinary professionals, smell and taste loss is doubly tragic. Even temporary loss or alterations can have a profound impact on their lives and livelihoods, and the fear of permanence can be crippling. The inability to smell smoke or gas can be especially dangerous in the kitchen.
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Event Invite: Future Trends in Taste And Scent
Embark on a remarkable journey that intertwines food, flavor, fragrance, and more featuring luminaries for The World Taste & Smell Association: Dr. Morgaine Gaye, Steven Pearce, Olivia Jezler, and our esteemed moderator, Carla Seipp. Monday, July 24 from 10:00 AM - 11:00 AM EST via ZOOM.
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What does it mean for a dish to be delicious?
Deliciousness is a subjective concept, often associated with the pleasure derived from enjoying a meal. However, it extends beyond taste alone. It encompasses the entire sensory experience of eating, including presentation, fragrance, texture, and more. When all our senses are engaged and stimulated, we savor the true essence of deliciousness.Read now -
What Did The Past SMELL like?
Join Tony Robinson @Tony_Robinson on an intriguing olfactory adventure as he delves into a topic often overlooked: the forgotten scents of the past.Read now -
Explore the Parallels between Taste and Smell
World Taste & Smell Association's June 6 Webinar Looks at Smell and Multisensory Design. Smell scientist and author Avery Gilbert moderates a panel of three expert speakers from home fragrance, perfume and scent consultancy.