Perfumarie is a retail lab, innovations incubator, & brand management agency for sensory ventures. Together, we seed and activate
CONNECTIONS, COMMUNITY & COMMERCE.
RETAIL LAB / DISCOVERY STUDIOS
- Sponsored Pop-Ups
- Full Shoppers Journey
- Live Focus Group for Positioning/Re-Positioning
- Sellability Test: Formulation, Packaging/Design, Pricing, etc.
- Market Research: Sociographic/Demographic/Psychographic
- Visual Merchandising or In-Store Marketing Layout Test
- Early Adopters/Influencers/PR Exposure & Engagements
- Market Fit: Innovate & Test Concepts before Rollout (MOV thru POV)
- Education & “Tasting Room” Demonstrations
- Event Design & Development
- Curated Programming
- Showrooming
- Brand Ambassadorship
- Immersive Experiences
- VIP Gifts
INNOVATION LAB / PERFUMARIE’S AGENCY
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Management Consulting (i.e. Growth-hacking, Scaling, SWOT, Business Plans, Fundraising)
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Brand Management
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Mobile Marketing
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Scent Marketing
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Deep Dives: IQ vs EQ
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Traditional and Experiential Marketing
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Public Relations (Traditional and New Media)
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Consumer Insights & Research
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A/B Testing (Digital and/or in Brick & Mortar)
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Event Concept Through Production
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Team Building & Training
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Business Development
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Brand Experience Design
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Live or Digital Focus Groups
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Design Studio: Creative Direction, Rich Media Content Creation
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Trend Casting, Analysis & Special Reports
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Social Media Management
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Influencer Seeding & Outreach Campaigns
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Full-Suite Solution: 3PL with or without EDI fulfillment.
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E-commerce (Concept, Web Design with optional Ongoing Management)
RE-IMAGINING “THE FOUNDATION” Pre-Tested Private Label Projects Flavor & Aromahacking™
Turnkey or Ad-Hoc Product Development & Design
- (Cross-Application: Fine Fragrance, Bath & Body, Candles, Diffusers, Ingestibles, & More.)
- Regulatory Compliance and Certifications
- Prototyping and Micro-Batch Samples
- Production/Manufacturing
- Technical Advisory
- Scent Scaping/Engineering
- Installations & Maintenance
OUR CORE VALUES
- Empowering
- Genuine
- Innovative
- Empathetic
- Collaborative
- Transparent
- Limitless
- Elevated
- Curious
- Fun
