Let There Be Light, Urban Lights Sets the American Dream in Motion with Inspired Candles.
Lady Liberty has been welcoming the world to America since 1886 with her beacon of faith. Following her concerned gaze to the great city across the river, the New York subway system bonds 8.6 Million people together each and every day (according to the MTA.)
“Our journey began in New York, a concrete jungle and gathering place for people from all over the world,” shares Elisabetta Beatrici, Co-Founder of Urban Lights Candles. “We were inspired by Massimo Vignelli’s renowned NYC subway signs,” she added enthusiastically.
Urban Lights, a new candle company, wishes to bring the people of New York and beyond together. “What if we can set our American Dream in motion while connecting and supporting other people, encouraging each person to share their stories by spreading love, joy, and hope?” said Co-Founder Taner Oktar. “The gesture of lighting a candle is very powerful. To us, our candles are more than designed objects. Of course, they are beautiful and timeless, but they would also be transporters of stories. With each new owner; Urban Lights candles become symbolic and serve as a reminder of something nostalgic, poetic… and empowering.”
Open to the public, the media initiative, “Let There Be Light”, is an interactive social campaign to kick off at Urban Light’s launch reception on December 4th, from 5 — 7 PM at Perfumarie.
Urban Lights celebrates the unique vibes of five Manhattan neighborhoods: 5th Avenue, Wall Street, Grand Central, Spring Street, and 125th Street, each with a beautiful olfactive profile. As modern, travel-ready objects of desire, each candle has the ability to activate a journey down memory lane with a distinctive aroma.
Designed in New York City and made in the USA, the Urban Lights regulatory team is constantly providing safer and more sustainable options for fragrance development and usage in candles. Because Urban Lights cares about sustainability, the glass vessel is made from recycled and reworked materials.
Urban Lights Candles ($49) are incubating at Perfumarie.