WE ARE
a women-owned, family-run business based in the U.S.—even though our story started across the pond.
WE CREATE
products that are free of all the things you don’t want, and full of the things you do and formulas that leave nails and skin looking lustrous, healthy, and better than before.
WE PROMISE
#FLORIUMINFUSEDBEAUTY
where every product is inspired by our time-tested elixir of floral extracts and restorative oils.
CLEAN DONE THOUGHTFULLY
Fulfilled by our friends at LONDONTOWNFor touchable hands without the post-application slip Details Whipped Cloud Hand Cream 75 ml - 2.5 fl oz Wha...
View full details
Fulfilled by our friends at LONDONTOWNa hint of color, power-packed with care
Fulfilled by our friends at LONDONTOWNA true Himalayan pink sea salt shade perfect for spring.
Fulfilled by our friends at LONDONTOWNSprinkled with a little shimmer, cotton candy pink is the ideal spring experience. *this product requires a U...
View full details
Fulfilled by our friends at LONDONTOWNWith a red crème as iconic as the red telephone box, how could you not be tempted to call someone special? *...
View full details
Fulfilled by our friends at LONDONTOWNA mauve crème shade that's rich in pigment, yet soft on the eyes. *this product requires a UV/LED light Det...
View full details
Fulfilled by our friends at LONDONTOWNThis nude really lives up to its name. Look nude while being completely covered in one creamy coat. *this pr...
View full details
Fulfilled by our friends at LONDONTOWNTake a trip to another planet with a crème blue that's out of this world! this product requires a UV/LED ligh...
View full details
Fulfilled by our friends at LONDONTOWNfor better habits—and healthy-looking nails.
Fulfilled by our friends at LONDONTOWNThis delicate lilac crème is the perfect match for tea and crumpets. Details Nail Polish Bottle 12 ml -0.4 o...
View full details
Fulfilled by our friends at LONDONTOWNA deep, burgundy crème so sultry, you won't need luck. *this product requires a UV/LED light Details Super ...
View full details
Fulfilled by our friends at LONDONTOWN a mesmerizing emerald with a barely-there gold shimmer running throughout
Fulfilled by our friends at LONDONTOWNA sheer, subtle white with a shimmer so bright, it's only fit for a princess. *this product requires a UV/LE...
View full details
Fulfilled by our friends at LONDONTOWNA hot pink head-turner. Nail Polish Bottle 12 ml -0.4 oz Details A hot pink head-turner that amps up your sum...
View full details
Fulfilled by our friends at LONDONTOWNWhen saying Goodbye make sure you wave with this sheer, neutral pink that is the perfect French manicure shad...
View full details
Fulfilled by our friends at LONDONTOWNPink-tinted cream
Fulfilled by our friends at LONDONTOWNCrisp and cool cloud
Fulfilled by our friends at LONDONTOWNMetallic cinnamon
Fulfilled by our friends at LONDONTOWNDecadent burgundy
Fulfilled by our friends at LONDONTOWNRich, reddened umber
Fulfilled by our friends at LONDONTOWNPowdered snow chrome
Fulfilled by our friends at LONDONTOWNSporty blue chrome
Fulfilled by our friends at LONDONTOWNFlushed rose chrome
